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Conor Lynch From Connector in a 2014 Overview Video

Conor Lynch, founder and CEO of Connector, talks about the company history and also the main projects developed in 2014 in this Overview Video, produced by The Digital Hub.

Founded in 2009, Connector is a leading Irish digital business agency supporting clients as they face up to digital, social and mobile challenges and opportunities. The team create ideas for campaigns and these campaigns are then crafted to include unique and engaging content. It is this content in social and digital media that generates awareness, positive sentiment, connections and great return on investment (ROI).

With sister brands like connector360, SocialMedia.ie and BOSS Metrics, the company offers a wide range of specialist services for those who want to manage digital in-house or to outsource to a trusted partner. Connector have worked with local and global brands such as Sony Mobile, Allianz Insurance, UCD, Digital Marketing Institute, Whelans and Aware.ie.

Sony Mobile 

Our goal with Sony Mobile was to help increase their brand awareness and customer engagement as well as building their community.  We set out to drive more likes and followers to their Facebook and Twitter channels and we achieved this through influencer engagement, creative campaigns, digital PR, social ads, content creation and promotions.  We also extended their social media presence into new channels like Instagram and Snapchat.

One of the main campaigns took place on St Patrick’s Day with the ‘Selfie Studio’. In this campaign, we took photos of the festivities and had people pose for photos with our giant Xperia Instagram frame and lots of Paddy’s Day props. Our activity helped Sony Mobile launch their Instagram account and reach 1,500 new Instagram followers by the time the campaign ended.

Aware.ie

We have created a video campaign for Aware.ie using the theme “bringing colour to the darkness” and featuring street art. Using social media and online advertising, within just two weeks of the campaign we attracted more than 100,000 views on the video and additional online donations for Aware.

Latest Projects

Connector has been working on projects such as the Connector MatchMaker app. This app helps large enterprises to identify and “match” with startups of their sector and encourages innovation. Another project is Futurology.ie, which is a service to help clients future proof their business with a look at emerging technologies and the Internet of Things.

SocialMedia.ie are now offering a half day Instagram Masterclass that will teach you how to effectively adopt and leverage Instagram to increase your social media engagement. We will also show you how to effectively integrate Instagram into other social networks like Facebook and Twitter.

Book your Instagram Masterclass now!

If you book before Friday, 26th December, you will receive a Christmas Special Price. Remember that there are limited places and bookings are filling up fast!

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SocialMedia.ie produces company video for Leman Solicitors

SocialMedia.ie have created a new homepage video for Dublin’s Leman Solicitors.  The video highlights everything that makes them one of Ireland’s most innovative and modern law firms and can be viewed below by clicking on the image.

If you would like to talk to the team about producing a video for your own company, we can showcase exactly what makes your business great. You can get in touch with us at team@socialmedia.ie

SocialMedia.ie create video content for Pharmaceutical Society of Ireland

Here is a recent digital video SocialMedia.ie completed for The PSI which is about promoting an understanding of the roles and responsibilities of a supervising pharmacist, as well as the legal requirement, governance and accountability aspects of the role.

You can watch the video here.

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Digital Trends Seminar Launching at 6:30 today

Our Quarterly Digital Trends Seminar is launching today at 6:30pm.

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Come spend an evening learning about top trends like Digital Marketing Analytics, Digital Video, Device Proliferation, sCommerce and much more.

This seminar will be available online via Livestream. If you’d like to watch our seminar online, then visit our Twitter account, we’ll tweet the link to the stream at 6:20pm.

Click here to visit our Twitter account so you can join!

 

Free SocialMedia.ie Quarterly Digital Trends Seminar

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If you ever wanted to know how your consumers will behave in the future you can’t miss the Quarterly Digital Trends Seminar, organised by SocialMedia.ie which will let you know all the latest top trends in digital, social and mobile marketing.

Come spend an evening learning about top trends like Digital Marketing Analytics, Digital Video, Device Proliferation, sCommerce and much more.

The SocialMedia.ie Quarterly Digital Trends Seminar is available online and offline.

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What: SocialMedia.ie Quarterly Digital Trends Seminar

Where: Digital Exchange, Crane Street, Dublin 8, Ireland

When: Thursday, 11th April, at 6:30pm

How to Apply: apply here.

 

Digital Biscuit Event Showcases Excellence in Digital Video

With digital video being increasingly important in social media. SocialMedia.ie wanted to tell you about this great event
starting this Thursday right here in Dublin.

Digital Biscuit, the most anticipated event on innovative film and television production, will arrive at the Science Gallery this Thursday. The combination of talks, product showcases, workshops and screenings is a real must for filmmakers, videographers and digital media students. Among this year’s guests there will be David Yates (Director Harry Potter Series), Jim Sheridan (In the Name of the Father), Richard Baneham (VFX Avatar), Andrew McAvinchey (Citizen TV) and Philippe Brodeur (Aertv). Speakers will cover numerous aspects of film productions, from breaking boundaries and
work enhancement to crowdfunding film and mobile technology.

Director and Chairman of SDGI, Ciaran Donnelly says “Digital Biscuit will place creatives at its core while also serving as a digital expo for new technologies. We want to improve the production capabilities of our most talented creators from the simplest ideas to the highest budgets. We want to empower those individuals with strong talent and ideas to engage with technology in new ways”.

The event will be accompanied by the KinoPlay Space and Suite, the product showcasing area technology demonstration room where industry professionals, educators and enthusiasts alike will demonstrate their products in a creative and non-competitive environment.

For more details and tickets booking, please go to www.digitalbiscuit.ie

Tatler features article on what's hot for social media in 2013

 

Tatler’s annual 2013 special business issue features an article called ‘The Social Club’ about what is hot in social media for 2013. The article provides an overview of the most popular social media platforms and Conor Lynch, founder of SocialMedia.ie and BOSSmetrics.com, gives advice on how to stay on top of your game in the new year.  If you enjoy it, share it!!

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Social Media Tweets of the Week – 29th April 2012

Welcome to this weeks Tweets of the Week from @socialmedia_ie.  Be sure to check out the Infographic on tracking the success of B2B Marketing by Ruta Danyte here. If you’re into advertising, Google offer some great tips on Adwords here. Social media-as-promotion is discussed in this article which offers a contemporary take on the 4 P’s of Marketing. Lastly make sure to sign up for Dublin Beta where you will also have a chance to see BOSS metrics in action. Read more