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Develop The Spookiest Marketing Campaign For Halloween

Since our whole Connector team is really brave and not frightened by ghosts or zombies, we are the perfect digital agency for you to work with this Halloween.

In our secret laboratory we have a team of highly skilled crazy professors who can help you with concepts, design, videos, games and all your social media requirements.

Last year, we did a spooky ‘Halloween Pumpkin Run’ campaign, where we delivered purple pumpkins filled with sweets to twenty lucky Dublin based agencies. See the photo below. Each and every pumpkin had the connector360 personal touch – hollowed out, painted and filled with treats by our very own minions. A QR code inside led to a special Trick or Treat page with our credentials and a party invitation. What a treat! We think we did a spooktastic job! ;-)

We can create campaigns for you right up until last minute but why not talk to us today about your Halloween campaign! Boo!

You can contact us at team@socialmedia.ie or call us on +353 1 906 0006.

Pumpkins

 

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Aware’s #BeatTheBlues campaign brings colour to the darkness of depression

Some projects give us so much pride and happiness for contributing in some way to something bigger, like changing lives. That is the case of the latest Aware campaign which features their ambassador Dublin GAA star Bernard Brogan :)

Each year Aware currently delivers its Beat the Blues programme free to over 30,000 Irish students aged 15-18. With almost 75% of all serious mental health difficulties first emerging between the ages of 15 and 25, Aware believes it is vital to get in early and educate young people about how to recognise symptoms of depression and where possible prevent it from spiralling out of control.

Our campaign video features street art and the theme is bringing colour to the darkness and underlining the common issue of surviving which connects us all. This two-minute video – a collaboration with graffiti artist, HyerografX – is intended to highlight something that is fundamental to each and every one of us: our mental health. The video also highlights Aware’s work in schools, helping teenagers to understand the importance of looking after their own mental health and helping them to build resilience and develop coping skills :)

Be part of the change. Please join the #BeatTheBlues conversation, share our video or text BeattheBlues to 50300 to donate €4 to Aware.

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Online + Offline = Bottom Line for Institute of Directors

Conor Lynch presented to an audience of Irish business directors for IOD Ireland last week about how Online + Offline = Bottom Line.  His short presentation focuses on the opportunities available using social media and digital listening.

Please get in touch if you would like Conor or one of our team to come and talk at your business event.

connector360 invites you to join the 25th Connector Meetup

connector360 invites you to join the 25th Connector Meetup

Connector brings the Facebook generation ‘Face to Face’ at social networking social events. Join up to 100 of your peers on 16th April for our 25th Connector Meetup over the last 5 years.

Since 2008, we have organised 25 events with industry leading guest speakers from organisations including Facebook, Today FM, Daft, Microsoft, Boards.ie, Electric Picnic, Muzu.tv, Bebo & many more!

Come along and meet other passionate people from across the digital world and connect with them both online & offline! We promise a mix of business, technology and culture from around the world. Connector is inviting you to rub shoulders with some of the movers and shakers from the digital world.

There will also be a few surprises thrown into our little cultural melting pot!

You can join the event on Facebook for further updates.

We look forward to seeing you on 16th April 8-)

 

UCD 'Images of Research' from Ireland benefits from connector360 social media expertise

UCD ‘Images of Research from Ireland’ benefits from connector360 social media expertise

It is with great delight that we invite you to visit ‘Images of Research from Ireland’, a photography exhibition organised by University College Dublin. Hosted at the European Commission offices on Dawson Street, Dublin 2, this 2-week long exhibition launched this Monday, and will run until Friday, March 7th.

The exhibition presents a creative collection of innovative and imaginative images from the UCD Images of Research Collection. It aims to engage the public in the research undertaken at UCD, and highlights the depth and range of the research taking place at the University.

“Images of Research” is a competition open to university students, research technicians and the staff of UCD’s affiliated teaching hospitals. Since its launch in 2006, there have been over 1650 entries. Each year 12 images are shortlisted by a jury composed of UCD staff and external judges. This exhibition features the winning selections, displaying the best visual portrayals of research across Science, Engineering, Humanities, Business and the Arts.

Our sister agency connector360 are supporting the event and promoting it across various social media channels.

This free exhibition is open to the public, Monday to Friday, between 9am – 5pm. For more details and updates, follow UCD Research on Facebook and Twitter. You can also visit the official event site here. Join us there and see the world through curious eyes.

Augmented Reality conference supported by connector360

Augmented Reality conference supported by connector360

AR Marketing is a leading resource for marketers and advertisers that actively promotes the use of Augmented Reality as a crucial strategic tool in marketing communications. This new website is run by Alex Gibson, marketing lecturer at DIT and the founder of The Persuaders, a radio programme and podcast dedicated to marketing and media.

Our sister agency connector360 created the branding, imagery and entire website for AR Marketing and is also a sponsor at the upcoming AR Marketing 2014 event.

But what is AR Marketing 2014?

AR Marketing are organising a unique event: the first conference and exhibition that aims to specifically showcase the role and impact Augmented Reality has in integrated marketing communications. Attendees will be given the opportunity to listen to speeches from renowned international speakers, witness AR Marketing case studies and experience demonstrations of up and coming wearable technologies (such as Google Glass, among others).

AR Marketing 2014 would also like to invite you to attend a debate about building brands with Augmented Reality. Not only this but the event will also be a fantastic opportunity to network with international Augmented Reality experts and delegates!

AR Marketing 2014 will take place on Tuesday April 15th at the Guinness Storehouse in Dublin, Ireland. We hope to see you there!

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Digital Donations #12Days of Christmas App

Christmas is fast approaching and our elves have been busy in the workshop creating something extra special for this year’s holiday season. We have created an app to harness the power of social media that will enable 12 Irish charities to spread their messages further and faster this Christmas.

We are inviting you to help lead the movement for a really important campaign. Christmas is a time of joy and happiness, or so says all of the advertisements that started in October (yikes), but let’s not forget that Christmas can also be a hard time for so many and we want to give a helping hand. Will you join us?

We are starting a digital donations campaign urging the online community to give a helping hand this Christmas. We are asking Facebook and Twitter users to donate their online influence to help spread the important messages of various Irish charities over the 12 days leading up to Christmas.

Coming together as a community is more important the ever at this time of year and we want to encourage the gift of giving through a simple Facebook post or Tweet. We have created an app that posts a different charity’s message each day to your Facebook or Twitter feed for the 12 days running up to Christmas. By banding together through our social networks we can ensure that important messages from charities are heard and spread quickly throughout the online community, encouraging others to reach out and show a bit of Christmas spirit this holiday season.

So how can you help us? With your influence of course! We are encouraging you to sign up and join the cause. It’s the time of year for sharing and caring and we want to get as many people as possible to donate their online space through using the app and helping those in need the Christmas.

Charities we are supporting are all worthy of support and are the Irish Youth Foundation, Irish Cancer Society, UNICEF, Goal, Barnardos, Jack & Jill Foundation, WALK, ARC Cancer Support Centre, Gay Switchboard, Irish Kidney Association, PAWS & Console.

Please support the #12days Digital Donation Campaign here

Wishing you a Merry Christmas!

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Longitude Festival – The Social Media Battle of the Bands!

MCD’s Longitude Festival throws open its gates today for three days of music and fun with some of the world’s top acts performing.  The music, the weather, the people, the whole weekend is made for sharing!  Social media will be in overdrive with discussion, opinion, pictures and videos of fan’s experiences.

The common thread to most of this sharing will be the bands.  We have drawn up battle lines and pitted the acts performing against each other by their popularity and fan engagement through social media.  We have created this infographic to highlight the social media superstars that will have their fans tweeting and sharing their experiences well into the night and beyond!

Feel free to share your experiences with our team too, you can tweet any stories or pictures to us @socialmedia_ie  or post to our Facebook wall.

We’ll see you in the front row, enjoy #Longitudefest!

Digital Trends Seminar Launching at 6:30 today

Our Quarterly Digital Trends Seminar is launching today at 6:30pm.

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Come spend an evening learning about top trends like Digital Marketing Analytics, Digital Video, Device Proliferation, sCommerce and much more.

This seminar will be available online via Livestream. If you’d like to watch our seminar online, then visit our Twitter account, we’ll tweet the link to the stream at 6:20pm.

Click here to visit our Twitter account so you can join!